by Josh Taylor | Jan 4, 2020 | Marketing, Universities
First, let me get right to the point, then dissect it for a minute: Every day your potential students wake up looking for people, places, and organizations that will help them accomplish their mission. To help them live the story they want to live. There are things...
by Josh Taylor | Nov 8, 2019 | Church Leaders, Churches, Marketing
“People don’t listen to announcements. They just aren’t paying attention.” That was a common problem I had each week when I was serving full-time at a church. I would make announcements on stage and then people would come to me and ask a question that was clearly...
by Josh Taylor | Sep 8, 2019 | Business, Marketing
First, let me say that this post isn’t about politics, it’s about messaging. In fact, Hillary didn’t lose because of politics, she lost because she made three critical mistakes. These are the same mistakes businesses make every day. 1. Hillary...